Message development
While talking in lectures or boardrooms may come easy to you, translating your knowledge into short, compelling interviews on air requires a different skills set. Broadcast interviews are often only between three and five minutes, so you need concise and simple key messages.
Art of the soundbite
You will learn how to identify your best key points, and how to develop them into impactful statements that stick with your audience. We will look at the use of soundbites, which are an important part of a memorable interview. And you’ll work on how to find the right stories and statistics to get your narrative across on radio or TV, amplifying the crucial work you are doing.
Interview Coaching
Master the art of media interviews with simple tips and realistic but enjoyable practice with an experienced journalist. You will learn to communicate your knowledge on radio and television, confidently facing microphones, cameras, lights, presenters, and difficult questions.
On-air tips
Oxford Media Training will give you plenty of practice, take you through tough questions, and teach you the bridging technique. We will show you how to do effective remote interviews, and give you tips on how to conquer those nerves. All of this in a realistic but relaxed atmosphere, allowing you to learn effectively without trepidation. All practice is tailored to your field of expertise.
Communication Support
Not all organisations or university departments have inhouse expertise to provide their staff with media training. Many comms teams prefer to outsource this to experienced journalists. With more than 30 years in broadcasting, I have the skills to help your staff reach a wider audience.
Language without jargon
In tailored workshops or one-to-one sessions academics will craft engaging narratives and use accessible language without jargon. We provide bespoke training packages for colleges and departments, offering great value and flexibility to meet specific needs. Our service is uniquely positioned to help academics boost their public engagement and raising your department’s profile.
Why choose us?
1
As journalists, we know what journalists need.
2
Being on air is fun – if you’re prepared. We will prep you.
3
We focus on practice – the best way to llearn.
4
You don’t have to travel – we will come to your office.
5
Every service is bespoke – we tailor it to your research topics.
6
Compared to national media trainers, we are great value.
Get started!
We’d love to hear from you.