Why do so many experienced interviewees not know how to do remote on-camera interviews? I guess it’s partly because we all have done millions of online, on-camera meetings, peering at the other speakers. Or looking at our notes, around the room, out of the window… Most people do not look into the camera.
And so when the time comes to appear on air, they look like Stephen Kinnock on the Today Programme this morning… Speaking to presenter Emma Barnett, he conducted his entire interview looking down. To be fair, he may not have known that the interview was recorded on camera too. But it was a lost opportunity. So here is my tip for the week:
📹 When you are being interviewed in on-camera remotely, make sure you look straight into the camera.📹 If you are using an integrated camera, put a post-it behind it saying “LOOK HERE!”. It will remind you when you are mid-interview and your mind is wandering.
📹 If you are using your own device, set the camera at eye-level, so that the angle is not from below, looking up your nose. A pile of books will help you build a great platform for your laptop.
📹 Sit with your face to the window, or grab a spotlight or a desk light to make sure you are not a voice in the dark…
Often, radio interviews make their way onto social media. This one had nearly 5,000 views atow and there will be more at the end of the day. Worth thinking about.
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